This week is ORCHID Male Cancer Awareness Week (23-29 April) and to kick off proceedings we’re really excited to share with you an exclusive behind the scenes film about the launch of this year’s winning T-Shirt designed by BA (Hons) Fashion Illustration student Sasha Helim, which is AVAILABLE now in HOUSE OF FRASER Stores across the UK.

Each year over 37,000 men will be diagnosed with a male-specific cancer; from sons to grandfathers all men face the risk of prostate, penile or testicular cancer. Here at LCF, for the second year in a row, we teamed up with ORCHID and Raging Bull to brief all three years from BA (Hons) Fashion Illustration to design an iconic T-Shirt which encourages the men in our lives to check themselves regularly and to help raise vital funds for ORCHID, who are the UK’s leading charity fighting against male cancer.

To get involved follow ORCHID through Twitter and help them reach 1,000 followers this week and make sure you get down to House of Fraser to grab your very own T-Shirt as modelled by a gorgeous line up of guys including model BB Kaye and TV presenter Matt Johnson.

Check back this week for more information on London College of Fashion’s collaboration, including the high profile fashion judging panel and celebrity shoot.

• Buy a T-shirt from House of Fraser
• Read more about Orchid Male Cancer and the charity’s fantastic work
• Follow Orchid on Twitter to get them to 1,000 followers!

"I love it when they call me big papa" - Work from BA (hons) Fashion Illustration student So Karee Luna

Red Bull brought together student artists and musicians to develop the offices of Phrased Differently, a music publishing company in East London, into a creative den full of music inspired art. There was no intention to exhibit the work, but to leave it as a permanent part of the wall space to be discovered by any visitors to the studios.

The project proved that musicians and artists vibe off each other to inspire projects and work very closely together within a creative process.

• View more images from the project
• BA (hons) Fashion Illustration course information

Zoe (left) and Sara (right) hard at work at TheMuse.tv launch party. Images courtesy of Themuse.tv

Last month, London College of Fashion students lent their creative magic to help launch new fashion website TheMuse.tv, a new fashion community for young women with blogs, videos competitions and more.

LCF students were tasked with helping to set the creative fashion atmosphere, customising T-shirts for the industry, press and VIP guests in attendance at stations with fabrics, paints, sewing machines and more all provided for them.

Sara Arnesén, currently studying BA (Hons) Fashion Design Technology Womenswear, Zoe Sterling BA (Hons) Fashion Design Technology Surface Textiles and Scarlett Giannakou, BA (Hons) Fashion Illustration also showcased their work in glass cabinets at the venue, along with their inspirational sketchbooks.

Scarlett (seated) with guests queuing up to get unique T-shirts. Image courtesy of Themuse.tv

Zoe, currently in her second year, specialising in embroidery said:

It was very exciting to work where there was such a lively atmosphere which was focused around new talent and fashion. Creating something that guests could take away as a memento from the evening, and be able to put in their own wardrobe, was an honour as I haven’t even graduated yet!

Scarlett added:

I wanted to be involved because it looked like an exciting up and coming website with great editors such as the famous blogger Simon Glazin from The Very Simon .G and for fashionistas of all trends. The night was amazing and I was swamped with requests for the t-shirts and illustrations – as well as from  a few famous faces. I enjoyed the fast paced environment and thought it was a great way to network.

Sara, also in her second year of study also added:

I really enjoyed the experience, not only was it a fun event to attend but also a great opportunity to network, meet new people and showcase my work.

LCF student work on display at the launch party. Image courtesy of Themuse.tv

• Have a look at TheMuse.tv launch film to see our students in action

Students from all three years on the BA (Hons) Fashion Illustration course were briefed by Orchid, the male cancer charity, to design an iconic t-shirt to raise awareness of the three male specific cancers – penile, prostate and testicular – by using a creative platform to engage and inform people of all ages.

In this short we hear from the key players in the project – the guest judges, and the winning student Elise Pellican.

• Read more about the project
• Buy the t-shirt at www.houseoffraser.co.uk or Orchid-cancer.co.uk

Filmed and edited by Emma Gunnery, MA Fashion Media Production

Orchid, the male cancer charity has teamed up with LCF and Raging Bull to create a t-shirt which will be launched to mark the Orchid’s Male Cancer Awareness Week (11-17 April 2011).

Students from all three years on the BA (Hons) Fashion Illustration were briefed to design an iconic t-shirt to raise awareness of the three male specific cancers – penile, prostate and testicular – by using a creative platform to engage and inform people of all ages.

The winning design by second year student Elise Pellican was selected by a fashion and celebrity panel including pop artist Peter Andre, BBC Strictly Come Dancing star Flavia Cacace, Harold Tillman CBE, Chairman of the British Fashion Council and owner of Jaeger and Aquascutum, Dylan Jones, Editor of GQ Magazine and Gordon Richardson, Design Director at Topman. (more…)

Illustration by Samuel Golding

Samuel Golding from BA (Hons) Fashion Illustration was involved with LCF’s collaboration with the English National Ballet in November last year. He sent in this sketch from the day:

It was an amazing experience being able to sit in and make quick sketches from the day.
The dancers and the garments created amazing lines to draw.

Film produced for the Year 1 Illustration and the Moving Image module on BA (Hons) Fashion Illustration.

Genre: British New Wave
Film Title: “Ella Up Together”
Credits: Natalia Leychenko, Elva Rodriguez, Shelley Simone Gichigi

(4 votes, average: 3.50 out of 5)

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Film produced for the Year 1 Illustration and the Moving Image module on BA (Hons) Fashion Illustration.

Genre: Trash/Sexploitation
Film Title: “Betty Swallows”
Credits: Robert Jones, Estefania Dickinson, Jolene Henry, Lee Roberts

(8 votes, average: 4.25 out of 5)

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Film produced for the Year 1 Illustration and the Moving Image module on BA (Hons) Fashion Illustration.

Genre: Shoes, Eroticism and Fetish
Film Title: “The Collection”
Credits: Louise O’Keefe, Georgia Knowles, Wing Yan Jessie Lam

(3 votes, average: 3.33 out of 5)

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Film produced for the Year 1 Illustration and the Moving Image module on BA (Hons) Fashion Illustration.

Genre: Road Movie
Film Title: “Memoirs in City Lights”
Credits: Hana Termanini, Kelesi Anim, Eleanor Grant-Casey

(4 votes, average: 4.00 out of 5)

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